Project description
BVNK entrusted us with the task of crafting a motion graphics animation that would serve as a powerful marketing and sales tool, effectively showcasing their product concepts. With a focus on making a memorable entrance into the fintech industry, BVNK aimed to introduce itself with clarity and allure.
Our approach
Our approach to this project was centered around creating visually captivating abstract 3D shapes to effectively communicate BVNK’s array of product offerings. We meticulously developed a succinct and engaging narrative tailored to resonate with the fast-paced and intricate fintech market. By seamlessly blending 2D and 3D shapes, we curated a unique visual language that positioned BVNK distinctively within the industry. The animation’s dynamic, modular, and precise flow ensured a compelling presentation of BVNK’s cutting-edge core banking system.
Client
Client – BVNK
Agency – MakeReign
Location – America
Duration – 3 weeks
Collaborators
Grant Franck – Creative Director/Project Lead/Animator/Compositor
Jessica Craig – Producer
Lize-Marie Dreyer – Designer
Clinton Loxton – AnimatorÂ
Process
Concept Design
3D Modeling
3D Animation
3D Scene Set-Up
Compositing
Software
C4D
AfterEffects
