Education First – A Curious Journey

In a dynamic collaboration with EF Global Creative, Quite Franckly embarked on a remarkable venture to ignite the spirit of curiosity within learners worldwide. At the helm of EF Education First, a pioneer in International Education, this partnership sought to craft a captivating launch video that would resonate with the young and the young at heart, beckoning them on a journey of discovery and learning.

Crafting the Narrative: A Symphony of Creativity

The heartbeat of our endeavor lay in the creation of an original score by the talented Alexander Ivarsson Quintett. With delicate precision, this musical masterpiece captured the essence of our story – a tale of light, delight, and the serendipitous magic of exploration.


Visual Odyssey: From Concept to Creation

Our creative odyssey began with the simplest of elements – geometric shapes. Drawing inspiration from EF’s brand toolkit, we fashioned intricate worlds for our characters to traverse. While we toyed with grandiose concepts, we were captivated by the purity and sincerity of minimalistic design. Each world bore the mark of childlike wonder, evoking the sensation of creations born from youthful imagination.

The Journey Unfolds: From 2D to 3D

Central to our narrative was our endearing protagonist – a spherical beacon of curiosity. Starting its voyage in a flat, two-dimensional realm, our hero embarked on a transformational journey of self-discovery. As the story unfolded, so did our character, blossoming from timid beginnings to a confident, animated persona. The transition from 2D to 3D symbolized not just a visual evolution but a profound shift in mindset, mirroring the transformative power of education and exploration.


A Playful Partnership: Nurturing Creativity

Our creative process was more than just a collaboration; it was a journey of playful discovery. Through laughter, experimentation, and boundless imagination, we brought our vision to life, infusing each frame with the joy and excitement of learning. Alongside our team, our animated character too underwent a metamorphosis, mirroring our own evolution as storytellers and creators.

Embracing the Unknown: The Power of Curiosity

In the realm of education, curiosity is the catalyst for growth and innovation. Through our partnership with EF Education First, we dared to venture into the unknown, guided by the belief that every question holds the promise of discovery. Our journey may have begun with simple shapes and melodies, but it culminated in a celebration of curiosity, creativity, and the boundless potential of the human spirit.

In crafting our launch video, we didn’t just tell a story – we ignited a spark, inspiring learners of all ages to embrace the joy of discovery and the thrill of the unknown. With EF Education First leading the way, our journey into the realm of creative storytelling has only just begun.



EF Global Creative – Client


Grant Franck – Project lead/Creative Director

Jessica Craig – Producer

Clinton Loxton – 3D


3D Modeling
3D Texturing
3D Animation


Substance Painter

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